Hyundai Introduces DAL-e Robot for Automated Customer Services

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hyundai dal-e robot

Hyundai Motor Group has recently launched the “DAL-e,” advanced customer service robot that can communicate with people using precise recognition capabilities and mobility functions.

The DAL-e is an acronym for “Drive you, Assist you, Link with you-experience.” DAL-e is equipped with artificial intelligence technology for facial recognition and an automatic communication system.

Dong Jin Hyun, Vice President and Head of the Robotics Lab at Hyundai Motor Group said, “The DAL-e is a next-generation service platform that can offer automated customer services anytime. It is expected to become a messenger capable of delivering consistent messages to customers in a more intimate and personal way than conventional robots. With continuous updates and improvements, the DAL-e will provide fresh, pleasant experiences to our valued customers in a contact-free environment”.

Hyundai Motor Group unveiled the DAL-e at a Hyundai Motor showroom in southern Seoul, where the robot has commenced its pilot operation. Following the pilot operation, it is expected to be used in various fields that require everyday interactions with customers.


The DAL-e has a lighter and more compact body as compared to other customer service and guide robots in the market. It has friendly, emotive physical features for close interactions with customers. When any customer enters the showroom without wearing a mask, the robot recognizes it and advises the customer to wear one. It can engage in a smooth dialogue with customers by providing useful information on products and services by responding to verbal and screen touch commands. The DAL-e can also move freely using its omnidirectional four wheels.

At the exhibition hall where it is being pilot-operated, the DAL-e is credited with easing the staff’s workflow and offers help to customers.

Hyundai Motor Group further plans to continuously update the DAL-e based, to improve its operational capabilities as an advanced android robot.

You can read more details here.

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